Find Your Passion

Find Your Passion


For today’s entrepreneur, exploring avenues of creativity to find your passion is likely to be the quickest route to increase your chances of running a successful business. Where to start? These, five exercises will help you uncover your

1. Revisit your childhood

What did you love to do? It’s amazing how disconnected people become from the things that brought them the most joy in favour of what’s practical. If you don’t love your life, you won’t love your business. Remember what you loved as a child and then ask yourself these questions: What can that be translated to and added into your life now? How can it shape your business choices now?

2. Make a ‘creativity board’

The idea behind this is that when you surround yourself with images of your intention, your awareness and passion will grow. As your board evolves and becomes more focused, you will begin to recognise what is missing and imagine ways to fill the blanks and realise your vision.

3. Make a list of people who are where you want to be

You don’t have to reinvent the wheel. Study people who have been successful in the area you want to pursue. Figure out how and why they are able to remain successful when everyone else is folding and then set up structures to emulate them.

4. Start doing what you love

Do what you enjoy. Test what it might be like to operate in an area you’re passionate about, and see how that area can be worked into your business and life.

5. Take a break from business thinking

While it might feel uncomfortable to step outside of business mode, the mind sometimes needs a rest from such bottom-line thinking. After you take a mental vacation indulging in something you’re passionate about, come back to a journal and write down any business ideas that come to mind. You’ll be amazed at how refreshed your ideas are.

Lisa Girard
Lisa Girard is a freelance writer who covers topics as diverse as golf fashion, health and beauty, the hardware industry and small business interests. She also has been Senior Apparel Editor for PGA Magazine for more than a decade. Lisa lives in New Jersey with her four children and two dogs.