How Business Coaching Can Help You Achieve Your Goals

How Business Coaching Can Help You Achieve Your Goals


There is a system to building a winning business – just like there are systems to build winning game plans for teams and athletes. Once business owners understand this, many are open to trying the business coaching process.

The sports world is full of examples of great athletes who never reached their full potential or won a championship until they were mentored by a good coach with a great system. One good example is Michael Jordan and coach Kobe Bryant.


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The same is true in the business world – entrepreneurs might achieve far more if they are willing to learn from an experienced coach who can push them to reach their potential.

Like sports people, many SME owners need to see results very quickly in order to continue any coaching programme. For this reason, all of the ActionCOACH systems are designed to begin the process of change and to get results in a short time frame (sometimes as short as six to eight weeks).

Is Coaching for You?

As a business owner, you have to ask yourself if you’re coachable – or at least willing to be coached. That means admitting you don’t know everything.

It also means being willing to implement new and sometimes uncomfortable ideas for you and your company. Unlike a consultant, who may oversee a project and then leave, a business coach will educate you on strategy and process – and leave it to you to implement.

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A coach won’t do the work, but will expect the work to get done. If you’re willing to open yourself to advice and instruction and do the hard work to grow your business, coaching may be a good option for you.

business coach vs sports coach

Pieter Scholtz
Pieter Scholtz is the Master Licensee for ActionCOACH South Africa. ActionCOACH is the world’s largest executive and business coaching company with operations in 41 countries. It is also on the list of the top 100 franchises globally. As a highly successful Business and Executive coach, Pieter is a master of teaching business owners how to turn their businesses around and accelerate their growth. Email him at or phone 082 8813729.