10 SA Entrepreneurs on What They Wish They’d Known Before Starting Their...

10 SA Entrepreneurs on What They Wish They’d Known Before Starting Their Businesses

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Avoid making the same start-up mistakes and mishaps that these successful entrepreneurs did when they started out.
Lebo-Gunguluza

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1. Great idea, wrong spot

Balkan-Burger

Vital stats:

  • Borjan and Lidija Ivanonic are the founders of Balkan Burger.
  • What started as an experiment at a farmer’s market has grown into a full-time, highly profitable and successful business.

“We bought a 1967 short-body school bus that we converted into a mobile food truck. We took it to Arts on Main in Maboneng and parked it at the entrance of the market, but that didn’t work out for us. It was a great marketing tool – people would stop and chat and want to learn more, but they’d always say they’d come back after looking around and then forget about us.”

Borjan Ivanovic is very candid about the wins and losses of growing Balkan Burger. Effectively pioneers of mobile food trucks in Joburg with no one to guide them, they spent a lot of money buying and outfitting a very cool mobile food truck that was not yet needed.

A combination of being a purchase made too soon and positioning it in a bad spot for food sales, it was a costly trip-up that only started paying itself off once they joined other markets and started landing catering jobs.

Wanting to start a business? You should read these books first

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Jan 28, 2016
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  • Mothusi Mosala

    I want to start my own business in cleaning service industry, I don’t have any funds to start up. I am currently studying but have enough time to can manage it once I start opening it.