(Video) Building a Formidable Brand

(Video) Building a Formidable Brand

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Zappos CEO Tony Hsieh shares his compelling story of his transformation from Harvard student entrepreneur through his years as a dot-com whizz to the creator of a formidable brand.

Today Zappos is a company at the top of the business food change but that doesn’t mean they didn’t experience failures in order to get to where they are.

“Occasionally I was making the pizzas myself”

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