Marketing Tactics

Marketing Tactics
Cost-Effective Marketing

5 Smart Cost-Effective Marketing Moves That Will Build Your Business In A Tight Economy

When everyone is putting their heads down and hiding, it’s the ideal opportunity to get noticed.
data-driven-marketing_online-marketing_marketing

Why Data-Driven Marketing Drives More Sales

You can’t afford to ignore your customer data when it comes to your marketing strategies. Make the right decisions, based on what your customers really care about.
Limited marketing budgets

Make Your Limited Marketing Budget Work For You

Is your 2017 marketing budget limited and do you need the best possible solution to spread your bucks wisely? Here’s where to start.
selling-strategy

Forget The 4Ps Of Selling. It’s Time For A New Selling Strategy

If you’re still using the outdated 4Ps of marketing, you’re in serious danger of losing out to your more progressive competitors.
marketing-death_madex

Why Marketing is Facing A (Literal) Deadline And What You Should Be Doing About...

While marketers may anticipate changes in consumer behaviour, customer expectations are higher than ever before. How then should marketing strategies be adapted to ensure a positive brand experience?
advertising-and-marketing-boring-product

3 Tricks To Marketing Unsexy Products: Tips From Industry leaders In SAAS

When it comes to marketing functional but not particularly exciting products, there is no point trying to pull the wool over people's eyes with buzzwords and sparkle; rather share how it makes their life better.
Victoria Grech

Victoria Grech’s 7 Rules To Making Powerful Marketing Videos On A Budget

2017 Will be the year of video marketing. Is your business ready?
erik-huberman

How To Become A Marketing Influencer Before You Turn 30

Erik Huberman is already massively successful, and he's just getting started.
marketing-and-selling

To Rapidly Enhance Your Business, Stop Selling And Start Teaching

The more you are willing to help people without the hard sell, the more likely they are to trust you enough to buy from you.
nic-haralambous

How Do You Hit The Right Target Market For Your Business?

When you start a business, your main goal is to discover who those people are that not only like your product but are willing to part with their cash to purchase what you’re selling.
business-growth-in-2017

4 Keys To Boosting Your Growth Rate In 2017

Customer acquisition is a long-term process, so get started now.
business-launch-hype

7 Ways to Build Hype Months Before Your Business Launches

Have you heard about that new company? I don't know exactly what it is, but it's going to be amazing!

The ‘Why Before You Buy’ Is Key To Connecting With Customers

Parsing the process your customer uses to find you is essential for maximising your business's visibility to patrons, old and new.
experience-marketing

Starting A Business In Tourism? Sell Memorable Moments

It’s essential to consider not just who you are selling a product or service to, but why they’d want to purchase it.
sharm-pillay-dj

International DJ Sharm Pillay Gives Top Tips On How To Market You – And...

Sharm Pillay is an international DJ and recently also launched a social media and WordPress agency called XXpand Online. Here are her tips on marketing your brand, your business and yourself successfully.

5 Last-Minute Tips For Small Retailers To Boost Black Friday Sales

There's still time to make sure your ecommerce site is optimised, your social campaigns are a success and your inventory is under control.
black-friday-retail-trends

How To Prepare Your Business To Win Big On Black Friday

The shopping experience is all about maximising profit by selling as many discounted items as possible.
eco-friendly-millennial

What Millennials Want From 2017 – How To Stay Ahead Of The Trend Curve

Eco conscious, needing just the right amount of community time and yet exclusivity, we seek connections with our brands.

Milestones In Multi-Sensory Marketing

How to keep a personal touch in an AI world (and how, ironically, AI can help you with that too).
marketing-budget-cuts

What Should You Cut First When Times Are Tough?

Times are tough, sales are down, is marketing the best way to spend scarce cash?
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