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SA’s Hot New Entrepreneurial Reality Show on Air

Catch The Big Break Legacy on SABC 2 tonight.

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Big-Break

“We speak about creating jobs, but what we need to concentrate on is creating business growth. Jobs will be a natural consequence if we do that,” said Ezra Ndwandwe, creator of the Big Break Legacy, a hot new entrepreneurial reality TV show that premiers on SABC 2 tonight at 19.30.

When compared to The Apprentice, Ndwandwe had only one comment: “The Apprentice is looking for an employee. Big Break Legacy is looking for an employer.”

Which sums up the goal of the show perfectly. The 12 entrepreneurs who have been selected were chosen because their businesses and business ideas could potentially grow the economy. “We aren’t looking for a me-too business,” said Ndwandwe. “We want to support ground-breaking initiatives that open new economic avenues.”

At the end of the 13-week show, one entrepreneur will walk away with R5 million to grow their business, but the effects of educating and involving South Africa’s budding entrepreneurs who are watching the show will hopefully be far reaching.

Big business supporting SME growth

As one of the main sponsors and advocates of a show that promises to inspire South African entrepreneurs to start thinking creatively beyond the ordinary and to lead the creation of new industries, MTN Business is proud to fuel the spirit of entrepreneurship through the The Big Break Legacy.

“The Big Break Legacy is a great source of pride for us, and certainly we are excited about the airing and impact the show will have on SA audiences,” says Nomalanga Nkosi, GM of Business Segments at MTN South Africa. “For MTN Business this is not just a sponsorship, it’s a philosophy. The Big Break represents opportunity, inspiration and more importantly recognises ordinary South Africans that have determination, gusto and a can-do and will-do attitude in a very strong format.”

In addition to the overall prize of R5 million worth of investment into the winner’s business, MTN Business will also be providing the business connectivity during the course of the show – allowing the contestants to complete each task. MTN Business has provided each contestant with a laptop, a Samsung Galaxy Ace mobile device, R200 worth of airtime, a mini router and 500MB of data.

Fostering growth

“This country is full of entrepreneurs which I believe fosters incredible growth for our country; it’s a unique global position. It’s at this exact point that MTN Business believes its corporate support can help to enable such realisation. Therefore, SME support is a key mantra to the MTN Business brand and hence sponsoring The Big Break was another opportunity for us to align our brand as support custodians to this important sector,” said Nkosi.

For MTN Business helping the SME sector is a 3 step approach, with each step directly impact and enabling the next.

  • Step 1: Access to resources. It’s critical that corporate SA step up to the plate, and assist the SME sector with viable, openly available resources – whether advise or financial related.
  • Step 2: Develop a culture of growth and sustainable business. SMEs need a fine balance between support and own capability. The scales cannot be unbalanced to the other extreme either – whereby the SME relies solely on corporate input or funding. The corporate must draw the line and facilitate sustainable business practices.
  • Step 3: Getting the above two steps right will enable a gateway to a self sufficient society. By igniting a culture of entrepreneurship, it will have a fundamental impact on job creation, skills development and global trading.

“In many ways, The Big Break Legacy is a perfect example of following the above steps. It’s not simply a financial commitment, but it’s an opportunity realised for all the contestants (aimed at both existing ventures that need re-capitalisation for growth or a new high impact business idea),” adds Nkosi. “Not only does it promote a sustainable business model, but more so, it’s a fundamental platform to foster a local mindset change for other budding entrepreneurs (by watching the live shows and being able to vote and interact when appropriate).”

The first episode of the Big Break Legacy will air on 2 February 2012 on SABC 2 at 19h30.

Entrepreneur will be introducing the various contestants over the course of the next two weeks.

Entrepreneur Magazine is South Africa's top read business publication with the highest readership per month according to AMPS. The title has won seven major publishing excellence awards since it's launch in 2006. Entrepreneur Magazine is the "how-to" handbook for growing companies. Find us on Google+ here.

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How SMEs Could Cash-In On Black Friday And Cyber Monday

Provided that SMEs prepare ahead of Black Friday and Cyber Monday, there is an opportunity to leverage off the global hype, where some simple alignment to the theme can result in big benefit without much investment into promotion.

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Jesse Weinberg

Provided that SMEs prepare ahead of Black Friday and Cyber Monday, there is an opportunity to leverage off the global hype, where some simple alignment to the theme can result in big benefit without much investment into promotion.

In the midst of low consumer and business confidence, tapping into the opportunities presented by these two days could contribute significantly to boosting the cashflow of SMEs.

“To benefit from Black Friday and Cyber Monday, the two big focus points would be the thinking around what the business will offer to customers and how it will promote the offerings ahead of the days. This allows customers to plan their purchases ahead of time, which also ensures traffic for the SME,” says Jesse Weinberg, Head of the SME Customer Segment at FNB Business.

Related: How To Prepare Your Business To Win Big On Black Friday

Weinberg provides useful tips for small businesses to help SMEs take full advantage of Black Friday and Cyber Monday:

  • Use social media – Businesses should make full use of social media as a tool to support their offers on these days. A powerful tactic seen recently is for businesses to actually ask customers what they might like to see as a special offering by the businesses to assess the potential demand from the market.
  • Gauge customer appetite – A simple poll survey offers great insights into what customers want. The real trick for business on these two days is to ensure that the special deals on offer will actually be desired by customers, especially if the business plans on taking-on extra stock in for these specials.
  • Pre-promotion of specials – Another powerful example of using social media would be to communicate the specials that you plan on running on these days to create sufficient awareness and demand by persuading customers to plan their wish lists, with the idea that the special the business wants to run will be on their list.
  • Stock management – Businesses should avoid over-buying with the hopes of profiting from the additional demand. Getting in touch with customers may help the business buy the most desirable stock to ensure it sells.

SME’s should take full advantage of special global trade days like Black Friday and Cyber Monday – it’s like being able to plug your specials into someone else’s marketing campaign for no extra charge,” concludes Weinberg.

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Leading South Africans Inspire Guests At The Standard Bank Business Breakfast In Association With Jacaranda FM

A full house of business owners, professionals and entrepreneurs emerged inspired from today’s Standard Bank Business Breakfast, in association with Jacaranda FM, held at the Montecasino Ballroom in Johannesburg.

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Standard Bank Business Breakfast

A full house of business owners, professionals and entrepreneurs emerged inspired from today’s Standard Bank Business Breakfast, in association with Jacaranda FM, held at the Montecasino Ballroom in Johannesburg.

The latest event in the ongoing Business Breakfast series featured a star-studded line-up of South African leaders and achievers in various fields sharing insights and motivational learnings. Attendees from the corporate world and the Jacaranda FM audience drew inspiration and shared networking opportunities as the speakers talked about their respective journeys to success and what kept them motivated.

“This morning’s speakers are all examples of South African excellence,” said Jacaranda FM General Manager Kevin Fine.

“They showed grit and dedication in overcoming hurdles to succeed in their fields and inspire others to do the same. We’re glad to join forces with Standard Bank to help them connect with our audience and to give our listeners insight into Standard Bank’s business offerings.”

The audience remained glued to their seats throughout the morning, as the speakers gave their views on life, what motivates them and lessons that can help business people excel in their respective sectors.

Speakers at the breakfast were principled political leader Dr Makhosi Khoza, Springbok rugby captain, Warren Whiteley, Astrophysicist and Mars One candidate, Adriana Marais and philanthropist and businesswoman Basetsana Kumalo.

dr-makhozi-khoza

Dr Makhozi Khoza speaks at the Standard Bank Business Breakfast in association with Jacaranda FM

Dr Khoza spoke on her political and business life path, and the importance of speaking truth to power. She encouraged South Africans to accept that “none but ourselves – the good men and women of this country – can save SA”. She ended her talk with an enigmatic reference to the need for “a new vehicle to take us to a prosperous society”.

Related: 10 Successful SA Women Entrepreneurs’ Top Advice On Balancing Work And Family

martin-bester

Martin Bester, Jacaranda FM breakfast show host interviews Warren Whiteley at the Standard Bank Business Breakfast in association with Jacaranda FM

In conversation with Jacaranda FM morning drive show host Martin Bester, Whiteley spoke about the need for cohesion, commitment, continuity and morale in sport and in life. He explained how the successful Super Rugby team saw purpose as more important than winning.

“Our purpose is to inspire people through what we do on the field and off it,” he said.

dr-adriana-marais

Dr Adriana Marais speaks at the Standard Bank Business Breakfast in association with Jacaranda FM

Dr Marais is one of the 100 finalists to be part of Mars One, the first manned space expedition to the red planet. She emphasised the power of inspiration, reminding the audience how the Apollo moon-landings had inspired a generation of young people to embark on science careers, which led to advances in technology and communications. She explained how the innovations that solved resource scarcity in space could be used on earth to improve inefficiency and to resolve resource disputes.

Related: 13 Female Entrepreneurs Rising To The Top

basetsana-khumalo

Basetsana Khumalo speaks at the Standard Bank Business Breakfast in association with Jacaranda FM

In her address, Basetsana Kumalo reflected on her journey from Soweto schoolkid to Miss South Africa 1994, to trail-blazing businesswoman and serial entrepreneur. Having founded TV production companies, resources ventures, travel and property firms, she said her guiding wisdom was to “show up and raise your hand”.

“Challenge the status quo”, she said. “Resist gender stereotypes and help others. Your success can create a generational legacy for those that come after you.”

Jacaranda FM Marketing Manager, Minisha Patel, said the breakfast was a great success, “We offer a full spectrum of informative and entertaining content, and sharing business knowledge is part of that. It was great to see a packed house and so much passionate engagement during and after the event. Clearly our speakers’ messages resonate with the Jacaranda FM audience.”

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SEDA Launches A Centre For Entrepreneurship And Rapid Incubator In Upington

The Centres for Entrepreneurship (CfE) and Rapid Incubators form a strong link between institutions of higher learning and enterprise development.

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The Centres for Entrepreneurship (CfE) and Rapid Incubators form a strong link between institutions of higher learning and enterprise development. It is in this spirit that Deputy Minister of Small Business Development, Ms Nomathemba November will be launching the Vaal University of Technology (VUT) CfE/Rapid Incubator in Upington.

This centre will service graduates from the university and broadly young entrepreneurs from Upington and neighbouring towns such as Keimoes, Kakamas and Groblershoop.

Related: Small Enterprise Development Agency (Seda)

The VUT CfE and Rapid Incubator centre strategically located to focus on predominant economic sectors within the area they are located. The VUT centre will focus on renewable energy, agriculture and tourism sectors.

These sectors are key the local economic activities within the Upington area with a potential of accommodating new entrants in particular graduates with innovative ideas who would like to take advantage of opportunities within the area. These are young people who are going to be developed into entrepreneurs through CfE/Rapid Incubator programme.

The programme is designed to develop viable innovative ideas into small enterprises after 18 months.

The CfE/Rapid Incubator is divided into two parts, the first part is CfE which is six months theoretical training programme focusing on business entrepreneurship training, innovation and idea generation training and product conceptualisation.

Related: Funding And Financial Assistance For SA Women Entrepreneurs

The second part of the programme is the 12 month rapid incubation open only to qualifying selected candidates. It is during this period that actual product development and refinement takes place.

During this period the commercialisation of the product entails advanced sector specific technical training, seed funding and other business support also takes place. After the 18 months the SMME is expected to be ready for the open market and will graduate from the programme.

The CfE is able to accommodate up to 60 clients but only around 20 graduates are selected at enterprise start-up week for rapid incubation by the incubation team and Seda. This is the eighth rapid incubator to be launched out of the nine planned across the country.

Related: Tender Process For The Tough-Minded

Other provinces which have launched are: KwaZulu Natal (Esayidi TVET College); Northern Cape (Northern Cape Rural TVET College); Limpopo (Vhembe TVET College); Western Cape (False Bay TVET College); Free State (Motheo TVET); Free State (Goldfields TVET) and North West (Orbit TVET College).

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