Entrepreneurs are invited to make a business pitch in a single tweet in order to win a place on a business course being run by the UCT Graduate School of Business and Knife Capital.
To enter, entrepreneurs and aspiring entrepreneurs must describe their business purpose in four words and tweet this with the hashtag #FMGR4WordStory by 12pm on Friday 21 February.
Keet Van Zyl, director of Knife Capital, says that all great businesses can sum up their core reason for existence in simple terms.
“Some of the first questions a high-growth investor will ask is why does your business exist and what burning need does it address the market,” he says. “If you can communicate this clearly you have the attention of the investor.”
The Find Make Grow Realise course brings entrepreneurs and investors together for a two-day process that takes them through the steps of building a high potential business and optimising its potential.