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Top 8 Ways the Successful Influence People

Here are the ten ways to sell yourself and your product like a pro.

Armand van Rensburg




We’ve all wondered before and, more than that wanted the characteristics of the most successful to influence people and just make people feel incredible about backing this person and their company. It’s not some born-into-you talent, it is purely a skill that, once mastered, is one of the most empowering tools you can have in your “Life Skills” checklist.

Related: The Powerful Influence of Negative Speech on Company Culture

1. Be authentic

This is the number 1 sales technique that has ever worked. People can see straight through your dulled enthusiasm when you are not being you. No matter if you’re trying to sell yourself or a product, being genuine, looking your client in the eye, living the life you perceive to lead is how people will remember you anyway, they might as well put “authentic” on that list as well.

2. Believe in your product

Believe in your product whole-heartedly and it will be the driving force in people believing in your product too. Steve Jobs was no salesman, he was often referred to as impossible to work with, yet a whole generation is brought up on his products.

Are they the best in the world? Not necessarily, but no one cared so much about the value a product would bring to the human experience quite like Steve Jobs.

3. Care about your clients’ needs

Sales is not about ramming garbage down your clients’ throat and not caring about whether your client can actually benefit from it or not. The days of the “hard-sale” are over.

They are the main reason there is a very negative perception about salespeople. Finding out what the client would need your product for, showing them their need and how incredibly your product could fill that need is a way to show you genuinely care.

Follow up calls after the sale of the product and great service are now all part of the sales package. Also, now on your courtesy calls, you may be able to refer your client for another need they have or help them yourself. Keyword here is HELP. You might just get another sale by keeping this method in mind.

4. Master your tone

Ever gone to a drive-thru and the lady in the window asks: “What would you like to order?” in a tone that could make you fall asleep? Imagine buying a house from that person. You wouldn’t, would you? No matter how good her intentions or what a great deal she might have got you, your enthusiasm will be equal to hers, which would lead to you getting into the car, zooting off and never returning.

When speaking or influencing people, your genuine excitement about whatever you are talking about shows the value of it, and how in love YOU are with it. How you control your voice, as well as your body language could be the deciding factor between the client making the big buy, or that person carrying on the conversation at the bar on Friday or not.

5. Have your outcome planned

Why are you doing this? Why would you like to make 1mil in sales a month? To donate more to your favourite charity? To retire your parents? To bring your children up in a better situation than yours? To stay in the house you want? To drive a Ferrari so you can get the hot girlfriend?

Whatever your reasons, if they’re compelling enough, they will drive you to make more of a difference to people’s lives and drive you to produce more value to others to get the sales you work for. The value you provide to people is directly proportionate to your salary.

6. Care about yourself

People automatically judge you within 1/24th of a second on your appearance. Making a good impression starts you in the lead before you even open your mouth. Turning a bad impression into a good one is a hard climb, but always possible!

7. Relationships= Results

I didn’t get this one when I started at 16. It was immediate results and move on, but as I get older, I realise how much the relationships I have built throughout the years have helped me. Ever called a friend because you needed help moving? That’s a relationship you’ve built.

When your friends can tell their friends that they know a person (you) who could help fulfil their need without you ever having to have been anything but good at building relationships, it’s a really great skill to have. Plus, you really meet incredible if you get out of your comfort zone a little.

8. Go For It!

Ever heard the saying: “Life begins outside of your comfort zone.”? One of the most fun ways to expand your relationship, sales, LIFE is to do something you’d usually never do.

Related: (Video) Mastering the Art of Influence

Approach people out of the blue to talk about your product. Talk to that girl at the bar. Go sky-diving. Take the risk and speak in front of 500 people at a seminar (I did it). Be willing to do the things that others won’t. If you want to be where other people couldn’t be, you have to do what other people wouldn’t.

The experiences you’ll have will grow you tremendously and the process will be more fun than you could ever imagine. Once a day, do something that scares the shit out of you. You never know, you might just love the feeling.



How To Make Speedy Decisions As A Leader

Whom of us has not been held prisoner by our own devices of procrastination and fear? Whom has not used delaying tactics purely to play for time only to learn the true practical meaning of Shakespeares words: “I wasted time and now time doth waste me”?

Dirk Coetsee




“Trusting one another, however can never mean trusting with the lip and mistrusting in the heart.” – Mahatma Gandhi

“Self-trust is the first secret of success” – Ralph Waldo Emmerson

Whom of us has not been held prisoner by our own devices of procrastination and fear? Whom has not used delaying tactics purely to play for time only to learn the true practical meaning of Shakespeares words: “I wasted time and now time doth waste me”?

Rapid decision-making

Harvard research has identified amongst other key traits of the most successful CEOs’ of Fortune 500 companies the ability to make decisions quickly and act on them at a rapid speed albeit with the inherent acknowledgement that they might get it wrong forty percent of the time.

Related: 7 Strategies For Development As An Entrepreneur

Why is speedy decision making and a rapid pace of execution so critical? Top leaders know that making quick decisions combined with swift execution creates a much better chance of success as opposed to very slow and bureaucratic verdicts underpinned by little or no action.

When there is a high level of distrust amongst the stakeholders in any entrepreneurial venture literally everything slows down as negative arguments ensue and takes up an enormous amount of precious time. Forced action underpinned by distrust loses quality and speed and can potentially bring a business to its knees.

“The speed of trust” is therefore an extremely valuable principle that all Leaders should live by, that is if they wish to serve a higher purpose than themselves and others. Those Leaders whom have developed a high level of self-trust and have earned the trust of their team members have put themselves in the very advantageous position of being empowered to move towards their vision at a rapid pace through quickfire decisions positively multiplied by confident and competent execution.

“The speed of trust” does not mean that decisions are made without careful consideration and stakeholder input putting the level of quality of execution at imminent risk. It simply means that the decision-making process is quicker than most as mistrust does not cast unnecessary shadows of doubt over the intentions and ambitions of all the stakeholders.

A Leader or Leaders whom has fostered self-trust within themselves will not go through lengthy spells of procrastination that those whom lack self -awareness and suffer from severe self- doubt has to go through.

How do I execute at the speed of trust?

How do I practically bring the principle of the “speed of trust” to fruition within my business? Firstly, ensure that this critical principal is applied throughout all business processes which starts with hiring trustworthy people and by working those out of the business whom cannot be trusted.  Secondly, as  a Leader your actions and words echo throughout every aspect of the business therefore do what you say you are going to do. Admit to your mistakes and fix them.

Thirdly be authentic in your pursuit of the vision of your business. One of the possible ways to achieve that is by being a visible and living example of the business values that you advocate as a leader.

Related: Sales Leadership: The New Frontier

Lastly in order for you to be trusted as a leader you must first show trust in others. Trust others by giving them more responsibility and verbalise your high level of trust in your team members. Passionately speak about this principle and its positive fruits at every opportunity. Make the practical display of this principle by employees or any other stakeholders known to all stakeholders and be lavish with your praise when anyone is willing to earn the trust of other team members.

A very good example of this principle in action was embodied by the Supreme Russian commander, Alexander Vasilyevich Suvorov whom never lost a battle and was respected by both his men and his enemies. He earned the trust of his men by being amongst them as often as he could, by sharing their hardships and by offering them the most authentic and quality military training known to man within that period of history.

Suvorov was a humble student of warfare and documented every detail of his learning experiences which included setbacks that he faced. He observed the morale of his men first hand and ensured that he inspired them not only through his inspiring speeches but by being a living example of discipline and bravery.

I will leave the reader with an important question to ponder, one that has echoed throughout history: Do you trust enough to be trusted?

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What Kind Of Leader Are You?

Your effectiveness in scaling your business starts with the kind of leader you are. Here’s how you can build yourself up into a leader others will follow.

Nicholas Haralambous




When you are in start-up mode it’s tough to take a step back and think about the kind of leader you are or want to be. Most of the time you’re fighting to keep your business alive, never mind think about how you lead.

This is especially challenging when it’s faster and more efficient to just step up and do things yourself. It’s easier for you to make the decisions, do the work, check the work, follow up on the work, etc. However, it’s this situation that prevents young companies from scaling to the next level.

Ask More Questions

I work really hard every day to be quieter. Sometimes I succeed and sometimes I fail so dismally that I actually do more damage than good. You see, I like to talk. I like to hear other people talk and I like to bash around ideas until they become something bigger, something better and something that can move from idea into action.

Related: Your Leadership Journey Starts Now… And Go!

Coupled with liking to talk, I also like being right. Who doesn’t? Add onto these two things the fact that I like to read and research and then throw in a teeny bit of ego or pride and it’s a recipe for leadership disaster.

If I am the most well-read, loudest and most opinionated person in a meeting then all that happens is that I end up pitching an idea, getting everyone to agree with this idea and then assigning the work on the idea to become a reality. Basically, I am working with, for and amongst myself. It’s an echo chamber that leads to bad ideas surviving and an unhappy team leaving.

The Collective Is More Intelligent Than the Individual

As a leader and founder, you probably feel like you are the person with the best understanding of the problem you are trying to solve and the best person to solve the problem. This can lead to a dictatorial approach to leadership, team inclusion and problem solving. You have an idea, you tell your team and they do what you tell them.

If this is how you do it then I have to ask you a simple question: Why did you hire smart people? Just so you could tell them what to do? If that’s the case rather hire capable but cheap people, not the best.

Your best people are there to help you scale your business beyond your own thinking and time. There are a set amount of hours in the day. There are only so many emails you can answer in your day.

A good example in my business is customer support. We pride ourselves in our impeccable customer service online and offline. I can’t physically answer every question posed by customers but I can hire incredible colleagues, entrust them with my vision and views on our customers and then trust them to go out and use their good judgement.

Work With The Best

Here’s the kicker to being a good leader: You need to work with the best people.

This is not something I say as a passing statement. I want you to stop reading right now and think about the ten people you interact with at your company every day. Are they the best people you could be working with? If not, why not? How do you find the best people and bring them into your business? Go and do that.

Related: You’re The Boss, So Be The Boss

It’s important to work with the best for two very simple reasons.

Working with the best people pushes you to be better. If you are literally the smartest person in the room in every aspect of your business it means that you are surrounded by subpar players and you are not learning anything. The people around you are meant to educate you and push your business into places you didn’t even know were there.

Second, working with the best people attracts other incredible people. If you have a business full of average team members, can you guess what kind of people they pull towards your business? More average or less than average people. Why? Because average people don’t want to be surrounded by incredible people. If they are, they look worse and not better.

It’s incredibly difficult to be a good leader all of the time. In fact, it’s close to impossible. What you can do is try to be a leader who communicates, learns and grows with your team in an open manner.

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All The Business Wisdom You Need From 4 Famous Entrepreneurs

Combine the knowledge of the greatest entrepreneurs with your own hard earned lessons.

Brian Hamilton



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There’s a lot of deification of entrepreneur “personalities.” The truth is that a few entrepreneurs, in my opinion, are probably luckier than good. But, some of the praise and deification is warranted. There have been some fantastic business leaders in this country, and one can learn a ton from studying them. Below, I’ve compiled a list of the four entrepreneurs who have taught me the most over the years.

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