Connect with us

Funky Marketing

Do You Want to Supersize That?

Fierce competition in the fast-food burger market means agencies are having to come up with ever more innovative marketing tactics.

Alison Job

Published

on

Supersize-Marketing-Cool-Business

The Big MaK is a custom Lego McDonald’s food and drink themed BattleMech. This build was donated to Creations for Charity, a fundraising event where LEGO builders worldwide donate their creations to sell and raise money to purchase LEGO sets for underprivileged children.

Big Mak Lego Mcdonalds

The Netherlands Burger King team came up with this eclectic display of brown, yellow, green and white-tinged eye make-up. If you can’t tell, it depicts a sesame seed bun encasing pickles, onions and a charcoal beef patty.

Burger King Advert-Cool Business

For some bizarre reason the French refer to Darth Vader as Dark Vador – something to do with the translation. This campaign came out ahead of the re-release of Star Wars: The Phantom Menace 3D and come in 3 versions: The Dark Burger, The Jedi Burger and the Dark Vador Burger, which has an all-black bun.

The Darth Burger-Funky-Marketing-Cool Business

In another movie-themed Burger King campaign, the fast food group covered up Bella with a burger in this advert, released to coincide with the latest instalment of the Twilight saga, New Moon.

Burger King Twilight Advert-Funky-Marketing-Cool-Business

Closer to home, burger chain Wimpy came up with an innovative way to promote its Braille menus, by creating messages with sesame seeds on their burger buns.

Wimpy Burger Brail Advert-Funky-Marketing-Cool-Business

This disconcerting advert was made for Pow Wow Bar & Restaurant, who clearly sell the “biggest burgers in town”.

Pow Wow Bar Advert-Funky-Marketing-Cool-Business

Alison Job holds a BA English, Communications and has extensive experience in writing that spans news broadcasting, public relations and corporate and consumer publishing. Find her at Google+.

Funky Marketing

(Slideshow) Always Be Marketing

Wise words from marketing gurus.

Entrepreneur

Published

on

Marketing-Tactics_Marketing Quotes-Cool Business
Prev1 of 10

Peter-Drucker-Marketing Quote-Cool Business

 

The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself. – Peter Drucker

Prev1 of 10

Continue Reading

Funky Marketing

(Slideshow) Marketing on the Move

Now you can spread your marketing message while you’re on the move.

Alison Job

Published

on

DriveMotion-Product-Funky-Marketing-Cool Business
Prev1 of 5

DriveMotion1-Funky Marketing-Cool BusinessNow here’s a marketing idea that’s truly mobile. And it doesn’t entail driving a branded vehicle. Drivemotion is a car gadget that allows drivers to communicate with each other with a remote controlled LED display that attaches inside your rear car window (facing the driver behind).

Prev1 of 5

Continue Reading

Funky Marketing

(Slideshow) Top 10 Global Brands

Apple pips Coca-Cola to the post in the 2013 top brands listing.

Alison Job

Published

on

Top-Brands-Funky-Marketing-Cool Business
Prev1 of 11

Apple-Brand-Funky-Marketing-Cool Business

Apple is the world’s top brand, worth $98,31bn and having shown a 28% rise in brand value over the past year.

This year, Apple unseated Coca-Cola from the top of the Beast Global Brands list. The beverage company had occupied this position for 13 years consecutively.

Apple has changed the way that people work, play, and communicate, and has set a high bar for aesthetics, simplicity and ease of use that all other technology brands strive to match.

Apple has appeared on Interbrand’s Best Global Brands ranking since 2000, when the ranking first debuted.

Prev1 of 11

Continue Reading
Advertisement

SPOTLIGHT

Advertisement

Recent Posts

Follow Us

Entrepreneur-Newsletters
*
We respect your privacy. 
* indicates required.
Advertisement

Trending