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Why These Bright Sparks Chose The Sunburst Electric Brand

Expert, professional electrical service isn’t easy to come by, so when two entrepreneurs joined Sunburst Electric, they knew the brand’s stellar reputation and unique offering would lead them to franchising success.




Nicolette Boucher’s franchising journey started with ACDC Express in 2014, while electrical veteran Etienne Kunz’s accidental run-in with the Sunburst Electric brand introduced him to a concept he just had to be a part of. Today Nicolette’s Boksburg outlet and Etienne’s franchise in Alberton are thriving.

“Franchising is the ideal way to start your journey with entrepreneurship. You are given the recipe for success and you need to follow the recipe to ensure you get the results you need and want,” says Nicolette, who was the Operations Manager for Sunburst Electric’s sister company ACDC Express before becoming a Sunburst Electric franchisee.

With over 30 years’ experience in the electrical, electronic, and communication industries, Etienne worked for different companies holding various positions before buying into this unique concept. “Up to present there is no franchisee concept in South Africa operating as an electrical company,” Etienne explains.

Partnering with the best and brightest

Sunburst Electric caught Etienne’s eye when he was looking to invest in an electrical company. “I saw the Sunburst Electric concept and the idea of purchasing a franchise electrical company started to grow on me.”

Related: Top Locations For A Sunburst Electric Franchise

Nicolette’s passion for customer service was sparked when the opportunity to become a Sunburst Electric franchisee arose.

“Everything about Sunburst Electric is developed and built around delivering high customer satisfaction and this is right up my alley,” she says.

“In our industry, there is a preconceived idea of what to expect when allowing an electrician into your home and I am happy that I can be a part of changing this perception, and showing all our customers that you can have a neat, tidy and courteous electrician who is on time and is not going to disappear once the job is done or even before the job is done.”

Upping the ante in the electrical service market

Being a fairly new concept in South Africa, penetrating the market is an expected challenge for Sunburst Electric, but, as an affiliate of The Dwyer Group, Sunburst Electric provides its franchisees with a strong support system. This was a strong selling point for Nicolette when she invested. The affiliation with a global brand means you have joined a network that has been in the industry for over 30 years and can provide the support and guidance you require,” she says.

“A lot of time and effort has been put into the franchise. In a nutshell, starting a business is like planting a tree; you need to love and nurture it and be patient before it becomes a blossoming tree. Sunburst Electric has given me the tools and motivation to help me grow my ‘tree’.”

Etienne agrees with the power of backing from a larger company and the confidence it brings to him as a franchisee. “Investing in a brand linked to well-known mother company Infinity Brands means marketing, training and equipment and the right tools to succeed in your business are provided to you, instead of doing it yourself from scratch.”

Pressing on and moving up

Recruiting the best-fit service professionals for the job in electrical services was a challenge for Nicolette initially, before Sunburst Electric got on board with a straightforward and painless process for its franchisees. “It’s not always easy to find employees who have the same drive for customer satisfaction as you do,” she says.

“At the end of the day it comes down to having the right people to get you where you want your brand to be.”

Related: Sunburst Electric – The Electrical Contracting Franchise

For Etienne, launching the new branch of Sunburst Electric in Alberton and making people aware of this new concept that provides superior service to consumers was difficult. “Introducing a new name and getting people to trust a new electrical company that does things differently compared to ordinary electrical companies wasn’t easy,” he recalls. “But there is a lot of support from the franchisor, who guides and trains you and your electrician in the right direction by advising and leading you to ensure the business is operating profitably.”

Getting started and running successfully

Both Nicolette and Etienne agree that franchising requires a dedicated and passionate entrepreneur.

“Remember to be patient when starting the business and be proactive about it,” says Nicolette. “You’re not going to make a profit in month one but with hard work, commitment and passion you will get the results you want.”

Etienne’s advice: “If you have the commitment, passion, drive and energy to work long hours and know how to deal with stress — and sometimes with difficult customers — resolving challenges and believing in yourself to make a success of a business, I would say go for it.”

Sunburst Electric is the go-to provider for all things electrical in South Africa. Servicing the commercial and residential markets, we are an electrical contracting franchise that offers repairs, installations and upgrades – delivering excellent work, at competitive prices, every time! Whether it’s rewiring an entire office block or installing a ceiling fan, our happy customers know that Sunburst Electric is the one to call.

Company Posts

Buy Or Invest In The Next Futuredev Properties Sandton Development

Looking to buy or invest in the next up and coming Sandton residential development? Futerdev Properties are currently developing Full-Title Free standing units, perfectly located just a few km’s away from the hustle and bustle of Sandton’s Central Business District.

Futuredev Properties




Nearly half of all the office development taking place in South Africa right now is happening in Sandton. Sandton Central is the epicentre of this development, which includes many of the most cutting-edge, exciting and innovative new buildings on the continent.

Sandton Central is well established as Africa’s financial and business capital and continues to grow with developments that embody its vibrant, high-energy ‘live, work, play’ environment. It also currently holds the title of Africa’s Riches Square Mile.

With more people looking to be part of this live, work, play environment and the number of foreigners travelling to Johannesburg for business and work, the demand for residential property around Sandton Central has grown exponentially.

Live, Work And Play: Your Home Away From Home

Futuredev Properties specialises in developing Full-Title Residential Homes in the Sandton Area – Morningside and Bryanston to be specific. The most recent surveys have listed Bryanston as one of the better performing suburbs in terms of Capital Growth.

Our properties offer family living and a home-away-from-home feeling for those working in and around Sandton on longer or shorter assignments.

FutureDev Properties was founded by Akbar Hassim. We have established ourselves not only as an independent, but also a Turnkey Developer – being able to buy Land, Finance the Real Estate Deals, Create, Control and Orchestrate the process of the Development from beginning to end.+

“Our approach to Property Development and Investment therein involves thorough financial and delivery risk analysis, thereafter followed by focused and efficient delivery.”

This approach is underpinned by many years of experience, and an impeccable entrepreneurial spirit.

Buy And Invest In The Latest Residential Developments

We have a number of Residential Developments currently underway, each at various stages. These Full-Title Free standing units, afford residents space and comfort within the security of cluster/ estate living. Perfectly located just a few km’s away from the hustle and bustle of Sandton’s Central Business District, and within close proximity to all major Malls & Shopping Centres, Schools, Hospitals, Gyms and places of worship.


We afford buyers and investors an opportunity to buy or invest in Prim Residential Real Estate, that provide the perfect balance of Excellent Capital Growth and Steady Income Yields.

Our Offering For Investors & Buyers

  • Full-Title Free-Hold Residential Cluster Developments
  • Prime locations, close to all essential amenities
  • Perfect balance of high Capital Appreciation and Steady Income Yields
  • Investor buyers can purchase with Rental Guarantees

*Limited number of investor units available

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Company Posts

Smoothie Franchise Opportunity: Puré Frooty Is A One-Of-A-Kind Smoothie Franchise Business

Looking for the next greatest franchise opportunity? Puré Frooty Smoothie is a highly perfected Australian business model launching in the South African market that doesn’t require extensive shop fitting or a large workforce.

Pure Frooty Smoothie




Vital Stats

Puré Frooty Smoothie is a unique business model to the South African market. A delicious, fruit filled smoothie will be created at the touch of a few buttons.

An Innovative Franchising Concept

This innovation in the healthy smoothie industry is ground breaking for South Africa. The machine is manufactured in Australia by a highly skilled team. It took six years to perfect this business model for the consumer market.

The vision of Puré Frooty Smoothie is to offer convenient on-the-go smoothies for anyone. The experience and quality will always be of the highest standard. We aim to be a staple convenience in malls, schools, office parks and hospitals. This is a platform that will allow for self-growth for passionate entrepreneurs.

Our mission is to create a unique customer experience. We want to satisfy the nutritional needs of customers by providing quality smoothies. Puré Frooty Smoothie will be packed with all the goodness a smoothie should offer.

Related: Why Your Franchise Should Adopt A Shared Value Business Model

The four values we pride ourselves in are:

  1. Convenience
  2. Consistency
  3. Quality
  4. Customer Satisfaction.

Why Consider This Franchising Opportunity


Extensive research into the business model and market

Puré Frooty Smoothie was an idea, researched widely, by people looking to simplify the business process for the consumer and business owner. There was a gap in the market for simplified customer service and a demand for a quicker turnaround time.

Simplified process for setting up a business

For an entrepreneur it can be very overwhelming to start or buy a new or existing business. There are so many crucial decisions that need to be made from the beginning and new concepts to adapt to.

Puré Frooty Smoothie simplifies that drastically:

  • Free-standing machines: The business model revolves around a free-standing vending machine which needs to be visited to refill and maintenance.
  • No shop-fitting required: There is no need for shop fittings or a large work force. All that is required is an inside space for the machine with a power supply.
  • Minimal human resources needed: In terms of a work force, you could either do it yourself or have one person to assist you. There is also a part time involvement where refill station teams can refill and maintain the machine.
  • Cashless business: The business is completely cashless so there are no worries of a note jam, full cash canister or insufficient denomination rand values. More importantly the machines would do a higher turnover than an ordinary vending machine so safety of no cash is important.
  • Easy tracking of stock and performance: A cloud-based system is linked to the point of sale which allows you to monitor your performance and stock from the back-office platform at any given time.
  • Efficient handling of maintenance: With a live point of sale system, the business is linked to a software which monitors the operations of the machine. Should anything malfunction an immediate notification will be sent with a diagnostics report.
  • Human error is eliminated: Everything is done with a computer which leaves little to no room for errors. It is self-order and very user friendly.

Related: SA Fast Food Franchising On The Rise

Why Will Customers Love It

Puré Frooty Smoothie offers a vending machine that can produce a delicious smoothie in forty seconds. An informative touch screen ordering panel which displays all the nutritional information of the smoothie ordered and has the current news and weather.

No time wasted for the consumer. In fact, it’s a learning session disguised as a waiting period. The machine has two wash cycles after every smoothie is made to be freshly prepared for the next smoothie, business hygiene is important.

Consumers live in the fast lane. We are looking for something quick and most times we would like to be healthier. With the hustle and bustle of today’s life every little bit helps. Puré Frooty Smoothie fills that gap in the market.

Interested in Becoming A Franchisee?

Visit our Franchise Info Page for everything you need to know about how to become information a Puré Frooty Smoothie Franchisee owner.

You can also call or write to us:

Phone / 012-942 6360
Email / 

Want to know more about this franchise? Watch the video below for more.



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Company Posts

Enter The Total Startupper Of The Year Challenge

Are you a young entrepreneur? Do you have a project you believe in? Is it innovative and does it address a social or community challenge in your country or for your fellow citizens? Register and apply now. You could be the Startupper of the Year!

Total South Africa



Startupper of the year challenge

After the success of the first Challenge in 34 African countries, this year’s has been extended to a total of 55 countries around the world.

3 winners from each country will receive financial support, extensive publicity and coaching. From among these 3 winners per country, we will select grand winners by region, who will be provided with exposure.

This year, a Top Female Entrepreneur category has been introduced. During the first Challenge, women accounted for almost 25% of the winners, even though they only made up 13% of the applicants.

Related: Business Plan Format Guide

With this special award this year, we hope to give the women entrepreneurs an extra push to take part. It is also aligned with other Total initiatives for women.

The 2018/19 Challenge

We aim to support good ideas and projects that help address a widespread problem affecting communities in your country. It could be about providing educational opportunities, reducing child mortality, improving public health, developing access to electricity in rural areas, improving road safety on the roads or building houses with eco-friendly materials — in fact, anything that could make life better in your country.

Tell us how your project will help more and more people over time, at home or even abroad. Tell us how it empowers people, improves living conditions, and contributes to overall economic well-being.

Anyone can change the world — teenagers or graduates, men or women. As long as you believe in your project and want to make things better, take this opportunity to participate. You could be the next Startupper of the Year or the Top Female Entrepreneur!

Enter the Total Startupper Of The Year Challenge Here

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