Connect with us

Ongoing Learning

Feed Me Seymour! Are You Feeding Your Brain Enough?

To ensure we stay ahead of the curve and be leaders, we must feed our brain. What does that mean? Well simply to say that you should spend at least 30 minutes, if not an hour, every day in investing in yourself.

Wayne Farrell

Published

on

Little-shop-of-horrors

Whilst that might sound like it is something out of a movie like The Little Shop of Horrors, but it is vital that we do this.

Let me ask you a question, “What do you do every day to ensure you stay on top of your game, or ahead of the competition? What do you do to make sure you are innovating and thinking about the future of your business?” One more question, “Are you totally happy with where you are in your life?” Both in business and your personal life.

Related: Why Jogging Your Memory Means Moving Your Feet

We already know that the onset of Alzheimer’s can partly be staved off by ensuring we keep our brain active and learning new things. That alone should be reason enough to ensure we stay in the always learning mode. Apart from the medical reasons, let’s look at what this can also mean to your business.

School is never out

The true leader knows that school is never out. We are and should be in perpetual education. A leader is always learning and investing in their bank of knowledge. To say, “We have always done it this way and that means we should keep on doing it,” is a recipe for your business to fail at some point. It may have worked up to now, but we know that our markets are changing much quicker than they have in the past.

Related: 2 Critical Things You Need to Know about Web Training for Your Online Business

How do you feed your mind?

Take time to listen to leaders in their fields or even in your own field. Read books from authors that are going to inspire you or that you can learn from. With this I don’t mean the latest Wilbur Smith book. Although he is a great writer. If you are in the property market, read books by people like Donald Trump or Dave Lindahl or that calibre of person. If you are in the public speaking space, read books or listen to audios by people like JT Foxx. Whatever your market, find out who the leaders are and who you can learn from.

Focus on one topic. Another way to feed your mind is to take the first 30-60 minutes in your day, totally free from distractions, and focus on one topic of your business. One aspect that you want to improve on in your business. Get really deep and analyse how you can improve just that one part of your organisation. Now imagine if you can do that every day.

Soon your business will standing head and shoulders above the competition and you become a leader in your field. By doing this, you are exercising your brain in ways that it is not normally used.

This takes lateral thinking and makes you not only laterally think, but also deep down and combines your creative and analytical thinking. This will lead to you employing this type of thinking in other parts of your life as well and you will start doing it without thinking about doing it.

The best time to feed your brain is the first thing in the morning. This is when you are rested and fresh. Investing this time in yourself around 5am each morning, will allow you to do the greatest and most productive brain feeding as you are not tired from the long day you had as if you did it in the afternoon or evening. You mind can fire on all cylinders.  Another reason of course is that there are less distractions. Make sure you switch off your phone and spend the time in quiet.

One more reason if you really need it. If you do it first thing in the morning, then there are no excuses for not doing it later, because life got in the way and if you don’t achieve everything you wanted from the day, then you would still have spent good quality time in feeding your brain.

Related: Unleash Your Genius

Wayne Farrell is a master practitioner and trainer of NLP, Hypnosis, Coaching and Time Line Therapy. He is passionate about helping people reach their full potential and to achieve the goals they have set themselves. Wayne also firmly believe in personal development and continuous education. The world is always changing and we need to stay ahead of the curve or be left behind. To contact Wayne visit at Coaching with NLP.

Entrepreneur Today

How Are South Africans Feeling About The Work Environment?

A new study reveals individual fear that their skills will outdate and a growing need for lifelong learning.

Andrew Johnston

Published

on

lifelong-learning-feature-image

A research report by MasterStart has found that just 23.8% of working South Africans believe their current skills will keep them employed in ten years’ time. With the burgeoning Fourth Industrial Revolution accelerating the pace of change in the world of work, most South Africans are looking to ‘future-proof’ their careers. And for 95%, lifelong learning is the key to retaining relevancy.

Related: 15 Of The Best And Most Unusual Online Courses For Entrepreneurs

Based on a survey with a sample group of over 1000 people across varying demographics and industries, the MasterStart South African Workforce Barometer uncovered that – while artificial intelligence (AI) and robotic process automation (RPA) are on the radar – other factors are currently seen as more immediate factors impacting job retention.

Andrew Johnston, CEO of MasterStart says, “Our workforce is clearly concerned, but positively, our research revealed that people are aware that frequent upskilling and reskilling will aid them in remaining relevant and employable.

In a country where unemployment is an ongoing issue, it’s imperative that we empower people to future-proof their careers by making lifelong learning opportunities continuously accessible in order to bridge critical capability gaps and compete with global standards.”

Some pivotal findings in the report included:

  1. It’s tough out there: 80% of the sample believed the job market to be tougher now than it was ten years ago. People in media and marketing especially agreed with this (92.9%), along with those in the manufacturing (87.9%) and financial services (87%) industries.
  2. Why’s it perceived as so tough? Both macro and micro factors were listed, including the political and economic climate, increased competition, fewer employment opportunities and rapid change.
  3. Age and lack of skills are the biggest barriers: While age was referenced most frequently as a barrier to future employment – especially for those over 50 – in the 18-24 and 25-34 year old brackets, lack of skills was seen as the most prohibiting factor.
  4. People in IT and tech felt most secure about their skills: Collectively, just under half the sample felt they’d been held back by lack of skills. 30% of participants in IT and tech were completely confident their skills would survive the ten year test. Those in other industries were noticeably less secure.
  5. We’re not yet comfortable sharing our workloads with robots: Close to a quarter of respondents felt AI had already impacted their industry, but just under 20% said they were completely comfortable sharing their workload with robots or processes automated by AI. Surprisingly, 18-24 year-olds had the highest level of unease about this.

Lifelong learning is the best way to remain relevant

Whilst the Barometer found a workforce in a somewhat sombre mood, positively, people were putting plans in place to learn further to acquire the skills they need.

It was good to see that 80% of respondents were planning to study in the future, with self-enrichment being the primary motivator (66%), followed by the aspiration to get further and be promoted (54%) and the desire to keep abreast with industry-related changes (41%). 58% of people favoured online learning, and a number had already completed courses.

Johnston says, “This shows a workforce that’s committed to continuously learning the new hard and soft skills that’ll entrench the adaptability required to survive the breakneck pace of the workplace.”

Those that had already studied listed the ‘big gains’ as being:

  • Tangible results: like a salary increase, promotion, skills (to be more marketable), more experience and more opportunities.
  • Higher performance: like better knowledge, keeping up-to-date, better understanding of the way the workplace works, faster completion of tasks, and having to employ fewer people as they had the skills themselves.
  • Better motivation and soft skills: like being better at dealing with people, the ability to explain concepts to clients, and overall improved communication skills.

Johnston concludes, “Given the competitiveness of the market – which will only increase with the rise of automation – having a sought-after skillset is the best way to guarantee ongoing job retention.  This means using learning to get to grips with AI and RPA in order to build efficiencies and one’s overall value-add.”

He says we also need to consider providing alternate adult education programmes to give young people the best chance of gainful employment, “It’s important we make ongoing online learning materials easily accessible in ‘snackable’, bite-sized pieces to make learning easier.”

Lastly, he believes a lot of learning is up to corporates, “Providing ongoing executive-level education grooms great leaders and provides turn-key or customised solutions to bridge big capability gaps to foster greater efficiency, productivity and profitability. Our research shows that South Africans are hungry to learn – so companies that provide this opportunity will have a greater chance of talent retention, and attraction.”

To find out more, access the MasterStart South African Workforce Barometer report here.

 Related: 6 Free Courses That Can Help You Become A Successful Entrepreneur

Continue Reading

Company Posts

Building Customer Relationships

Are you working in a retail environment? Explore the Wits Plus online short course in Customer Relationship Building through the DigitalCampus.

Wits Plus

Published

on

building-customer-experience

Most retail businesses agree that providing excellent customer experience is imperative for a retail store to be successful.

But what is customer experience?  According to Forrester, an independent market research company, customer experience is “How customers perceive their interactions with your company”.

They explain that good customer experiences have three relevant characteristics for the customer:

  1. They are useful, thus deliver value and meet customer needs.
  2. They are usable, so the value is easy to find and engage with.
  3. They are enjoyable, and emotionally engaging so people want to use them.

The customer ‘interactions’ are the two-way exchanges that customers have with the company. A customer will make a judgement as to whether the company meets their needs, is easy to use and enjoyable to do business with. These judgements happen every single time the customer interacts with the company: when they navigate the company website, call the contact centre, enter the retail store, buy company products, talk to an employee, respond to an advert and so forth.

Providing excellent customer experience is challenging. The systems and processes required for excellent customer experience include understanding your customers, building a positive emotional connection with them, capturing and acting on feedback, developing and training everyone in the company and measuring the return on investment. All this is difficult enough to manage in a national company but what does it mean in this age of international and multinational companies?

Related: Customer Control For Entrepreneurs

Providing a superb customer experience is first underpinned by understanding the cultures, history, experiences and sensibilities of customers and then respecting them. Again, this is more manageable if your company is national and its cultural values are aligned with the national values and history. However, achieving this in a multi-national organisation where the historical experience and cultural values of the organisation may not be aligned with the country they are operating in, can be a real challenge.  A diverse workforce is also imperative to providing an outstanding customer experience and the importance of diversity is magnified in a multinational organisation.

This is demonstrated by the infamous ‘H&M hoodie incident’ that happened early this year. In Sweden the only jungle is urban, there are no wild monkeys and the black population is relatively small. As one would expect in a Scandinavian organisation, the H&M group board has good male-female diversity, but there are few black Swedes in senior decision-making positions. Few Swedes have experienced how skin colour can provide an all-pervasive feeling of difference, of ‘us and them’, and they have little, if any, understanding of these issues on a personal level.

However, H&M is a global organisation and therefore needs to have an intimate understanding of the different cultures and sensibilities of their customers in the different countries where they have a footprint; and respect them. The simple expedient of introducing a process whereby a local executive ensures that a new product is culturally sensitive could have demonstrated some organisational understanding of this issue.

The H&M hoodie debacle is an excellent example of how not understanding the customer can negatively impact on customer experience; how it can break the emotional engagement with customers and lose their trust. This incident has made it difficult for South African customers to engage positively with H&M. The importance of diversity in the senior teams throughout a multinational can directly impact the customer experience and the bottom line. In short, one picture and a hoodie nearly undermined the reputation of the organisation in South Africa!

Are you working in a retail environment? Explore the Wits Plus online short course in Customer Relationship Building through the DigitalCampus.

Continue Reading

Company Posts

Forever Learning, Discovering And Empowering

From work-life balance to finding the right support, Constance Kawelenga CA(SA), director and owner of Zuva Financial Services, shares her top tips on how to manage a successful business as a sole proprietor.

SAICA

Published

on

By

constance

“Every business has its own slice of the market; one just needs to define their service offerings and target market.”

“When I established Zuva Financial Services, it was under the ‘illusion’ of a work-life balance. I say ‘illusion’, because when you work for yourself, you put in just as many hours, if not more, than when you work for someone else.

“I also wanted the flexibility to be able to shape my working space around my own lifestyle and family, and not to have to account to anyone else. The rigorous training to become a chartered accountant taught me to be highly disciplined. That means when I work for my own business, I am just as tough on myself, if not tougher, than any boss would have been in a different setting. The plus for me is that I am able to be there for my family when I need to be, and compensate for this in a way that best suits my lifestyle.”

Being your own boss has its pros and cons. However, for Constance, it is all worthwhile. Setting targets for her business every year and achieving those targets is deeply satisfying. Again, this is something she attributes to her training — she values client success and feedback.

“Whenever I get affirmation from clients regarding the value that we are adding to their business, and they refer other clients to us, I celebrate those achievements. The growth of Zuva Financial Services’ has resulted mostly from referrals or word of mouth and that, to me, is a testimony to the value that our clients place on our services.”

Related: The Power Of Finding Your Why

Overcoming a lack of internal support

The hardest thing about being the owner of Zuva Financial Services for Constance is the lack of an internal support structure. However, Constance has developed a network of technical specialists that she can call upon to consult. She agrees that technical support remains the toughest challenge of being a sole practitioner.

“We offer a mixed bag of services such as accounting, taxation, secretarial, payroll and even Black Economic Empowerment consulting. Additionally, I have audit clients — some in industries with specific reporting requirements such as estate agents and attorneys working with trusts. On a smaller scale, the breadth of services is almost the same as those offered by bigger firms. The difference is that I don’t have the internal resources such as a technical department.

Prior to establishing Zuva Financial Services, Constance spent six years in audit, mostly in Zimbabwe, but also in Botswana and South Africa. Since then, she has also been exposed to other financial roles, where she fulfilled financial management roles for different organisations such BMW Financial Services.

Constance advises those aspiring to follow in her footsteps and open their own companies not to overthink it, or doubt themselves.

Related: Can Computers Replace Human Accountants? We Doubt They Can

Don’t overthink it

”It took me such a long time to take my first step because I could not believe that I would be able to build up a client base. Today, there are times when I am overwhelmed by the workload on my plate. It reminds me of my mother-in-law’s advice when I started my business. She told me that every business has its own slice of the market; one just needs to define their service offerings and target market.”

Constance describes herself as “forever learning, discovering and empowering.” She adds: “We each have a unique walk in life — ours is to boldly step out and embrace it”.

Visit www.saica.co.za

Continue Reading
Advertisement

SPOTLIGHT

Advertisement

Recent Posts

Follow Us

Entrepreneur-Newsletters
*
We respect your privacy. 
* indicates required.
Advertisement

Trending