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Self Development

Trust: How To Earn It, How To Keep It And Why It’s Important

Here are seven very, very good points around why trust is important, how to create it, and how to maintain it.

Nicholas Bell




Trust. It’s important, for customer and employee alike. The 2017 Edelman Trust Barometer found that only 37% of those who responded felt that the CEO was credible and only 48% thought employees were trustworthy. Not only did both percentages dip significantly compared with 2016, but it was the first time that the majority of global respondents said they didn’t trust the system either. That includes businesses.

So what?

Why should the entrepreneur care if they are trusted or if respondents in a global survey are growing increasingly suspicious? Well here are seven very, very good points around why trust is important, how to create it, and how to maintain it…

1. A happy medium

Well, trust is essential to building a vital and engaging company culture and this type of culture is the one that comes up with the exciting ideas, has passionate people, low employee turnover rates, and attracts the best talent. And that is only the tip of the trust iceberg. Research has also shown that trust inspires a happy workplace and happy people are instantly more productive and effective. Happy employees usually mean happy customers too.

Related: How Nicholas Bell Got 10x Growth Right And Sky Rocketed Decision Inc

2. A genuine interest

To build this culture and imbue a sense of trust you need to be genuine. You need to show that you really do care about your people, that you have a plan for the business and their future, and that you show the same levels of care for your customers. Businesses that are built with trust and commitment are those that keep their clients and grow stable foundations.

3. A critical metric

Staff trust is critical. You need to work together to achieve your objectives so if you are not seen as credible then work won’t be collaborative. This lack of trust is also one of the biggest causes of toxic work environments that destroy businesses from within. If your internal trust levels are low, you need to find out why and start a process of change as soon as possible.

4. Commitment to values

Showcase your business values. Don’t be afraid to put your business values on display by making them visible to others. If you do so, you then ensure that people both within and without your business can see the values that you aspire to and that you uphold. Not only does this engender a sense of trust in the commitment to these values but reminds everyone of the values that drive their behaviours in the business environment.

The same applies when clients visit – they are not only reassured of the qualities that embody the company they plan to spend their money and time with, they are also assured of personal interactions that uphold them.

5. Expanding beyond the core

When you first launch your company, you will be teaching your values to a small core group of employees. However, as the months and years go by, your business will expand and the core group will grow, leave and change. You need to use the ideas outlined in point 04 above to continue the process of education and to build a culture of trust with new employees continuously. Use internal communications, signage and regular employee sessions to expand these beliefs and embed trust consistently across the company.

Related: 5 Steps To A Multi-million Dollar Business Before 30

6. It’s about to get messy

What happens when you break the trust your employees and clients have in you? Is it the end? Yes, it can be. Mistakes almost always come back to haunt you. To rebuild trust, you need to stay true to your commitments and values, own your mistakes and move on. Be accountable. This is probably the singularly most important thing you can do – by being accountable you show that you understand what you did wrong and why it is important to fix it.

7. Date your company

You need to approach your working relationships the same way you do a long term relationship, with respect, care and commitment. You need to show commitment and that you’re not just going to swing in and out of the business and the values it carries as and when it suits you. Treat your company and your people like a long-term commitment that deserves your respect and you’ll be 90% of the way towards building a powerful foundation and culture of trust.

Entrepreneur and CEO of Decision Inc., Nicholas Bell, dreamed of building a billion-rand business from a young age. He launched Decision Inc. in 2008 and by the age of 30, he was running a R100 million business. Nicholas is responsible for driving the strategic and operational vision of the company. His focus is on local excellence and global scale which allows Decision Inc. to provide its clients with best of breed technology solutions whilst leveraging global research and innovation teams to accelerate the time to insight.

Self Development

6 Mental Barriers You Must Tear Down To Succeed

The world has few obstacles as formidable as the ones in our own mind.

Timothy Sykes



Mental Barriers

Have you hit a slump in your career? If you are finding it difficult to get ahead, it could be because you’re inadvertently holding yourself back in ways you don’t even realize.

Many of us have unhealthy habits and behaviors that stunt our career growth. By becoming aware of them, it’s possible to begin facing these obstacles head-on so that you can remove potential roadblocks to your future success. Here are 6 surprising things that are holding you back:

1. You don’t know the basics

What if you were to build a house on top of a weak foundation? It might be fine for a while, but one day, it would inevitably cause problems and affect your quality of life. Similarly in your career, if you don’t take the time to form a strong foundation of knowledge in your field, it may keep you from advancing and growing later on. Therefore, it’s vital to learn (and sometimes to re-learn) the basics.

There’s no shame in hitting the books and learning the basics or re-learning them, even well into your career. You know how when you re-watch a movie or re-read a book you pick up on things you didn’t notice the first time around? It’s very much the same in career education. So whether you’re a baker or an investor or a manager, make sure to develop a strong foundational knowledge of your field of work. It will serve you in many ways as your career advances.

Related: Purposeful Work: The Six Barriers To Fulfilment In The Workplace

2. Vague goals

Setting clear and specific goals is one of the major building blocks of career success. On the flip side, without specific goals, you’re more likely to suffer from lack of motivation and aimlessness in your career.

Want proof? Consider the work of Dr. Edwin Locke, who released a still-relevant article in 1968 entitled “Toward a Theory of Task Motivation and Incentives.” In this research-based article, he determined that employees were most highly motivated by clear objectives and specific feedback.

Working toward extremely specific goals provided a major source of motivation to actually reach the desired end result, which improved performance. Moreover, specific and difficult goals led to better task performance than vague or easy goals.

3. Caring too much what others think

According to Aristotle, “There is only one way to avoid criticism: Do nothing, say nothing, and be nothing.” Are you too much of a people pleaser? If so, this tendency could be holding you back from finding the success you deserve.

No matter what you do, you’ll never please everybody. Yes, you should always make your best efforts in any endeavour, and you should always try to be respectful of the opinions of others. However, don’t let other people’s opinions affect your every move. If you do, you’ll constantly operate from a place of fear and will never achieve great things.

4. You’re trying to figure out everything without a mentor

 Bill Gates, Bob Dylan, Oprah Winfrey. What do these people have in common? They’re all crazy successful…and they all had mentors.

Many people suffer from the belief that to become successful, they have to do the equivalent of climbing Mount Everest alone. However, this mindset is likely stunting their career and slowing down success. Truthfully, seeking out the guidance of a mentor is both a brave and smart career move. A mentor who is further along in their career than you can help advise you, point you in the right direction and help you avoid common pitfalls. There is so much to gain from having a mentor; why hold yourself back by trying to do everything alone?

5. Poor time management

Without a doubt, pursuing a new career or business endeavor takes time. Many people claim that it’s impossible to work toward their dreams because there’s just no time. But is this really true?

The fact is, nobody’s ever going to gift wrap extra time and give it to you like a present. It’s your responsibility to make time. It might involve changing some of your habits like bingeing on Netflix or getting lost on Facebook for hours on end. Or, it might mean that you wake up early in the morning like Apple CEO Tim Cook, who gets up at 3:45 so he can answer emails and take some time for himself before the responsibilities of the day descend. There are always ways to make time for what matters if you’re truly driven to succeed.

Related: Is Your Business Prepared For The Worst? How You Can Stress-Test Your Business

6. You stopped learning

Lifelong learning is a trait of the most successful people. Don’t you want to be one of them? If you think you know everything, then there’s no possible way for you to continue moving forward in your career or even your life.

As Malcolm X famously said, “Education is the passport to the future, for tomorrow belongs to those who prepare for it today.” When you approach the world as if you can learn from every experience and every person, you’ll reap many benefits. You’ll be able to keep improving, you’ll be able to remain mentally nimble, and since you won’t be a know-it-all, people will probably like you a lot better. Never stop learning if you want to keep growing.

Are any of these things secretly holding you back?

This article was originally posted here on

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Self Development

(Infographic) How 9 Creative Minds Got Their Ideas

From doing headstands to drinking 50 cups of coffee a day, check out the quirky things that these nine creatives have done.




Coming up with new, creative ideas can be tricky. That’s why it’s important to find a way to get inspired. After all, it’s our own unique rituals that can bring mental clarity and creativity. That could be a quirky habit or routine such as doing headstands or wearing lots of hats.

Igor Stravinksy did headstands, which he believed helped to rest his head and clear his brain. Author Dr. Seuss felt that wearing lots of crazy hats helped inspire his creativity and overcome writer’s block. However, those aren’t even the strangest routines that some of the world’s most brilliant minds have utilised. Steve Jobs bathed his feet in toilet water to reduce stress levels while Honore de Balzac drank up to 50 cups of coffee a day.

Check out Business Backers infographic below to learn the weird ways that nine creative minds got their ideas.


This article was originally posted here on

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Self Development

15 Traits Of Unstoppable People

Unstoppable people keep their inner fires burning by developing the characteristics necessary to become successful.



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Unstoppable people are like warriors. They are always ready to take on the world. They are guided by a light from within, full of boundless energy and unwavering in their goals. They have learned to activate their natural talents and develop the skills necessary to achieve whatever they aim for.

How do they do this? Where do they find the stamina and strength to keep going? Unstoppable people keep their inner fires burning by developing the characteristics necessary to become successful. Here are 15 traits that will help you go from being a solid achiever to being a truly unstoppable person.

Do you have any yet?

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