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Silver-Sphere Trading Gives Top Advice About Investing In (The Right) Precious Metal

Gold is not the only precious metal worth investing in. Zoltan Erdey of Silver-Sphere Trading explains why silver should form part of your investment portfolio.

GG van Rooyen

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Vital Stats

  • Player: Zoltan Erdey
  • Company: Silver-Sphere Trading
  • Established: 2011
  • Visit: silver-sphere.co.za

“Silver is undervalued today,” says Zoltan Erdey, founder of Silver-Sphere Trading. “Historically, the price ratio between silver and gold has been 16:1. At the moment, the ratio is hovering at around 70:1.”

That is certainly a good reason to invest in silver now, but it is not the only reason. Silver is a precious metal like gold, but it is also an industrial metal. A lot of modern industries such as medicine, IT and clean energy make use of silver in the creation of components. This means that demand is only set to grow.

“Demand for silver is set to spike, yet supply, like that of any natural resource, is dwindling as time passes. This means that the gap between supply and demand is going to widen, which means that silver won’t be undervalued forever.”

But why exactly should one invest in silver? Should the aim be to make money, or simply to preserve your wealth?

Related: The Silver Lining

According to Erdey, there are three specific reasons why one should consider investing in silver.

1. To Make Money

There is no doubt that buying and selling silver can offer you a decent return on investment. For example, the price of silver has already increased by 40% since the start of 2016. But, as mentioned earlier, silver is
still very undervalued, so there is still room for profits.

“If silver returns to its high of 2011, you’d be looking at a 150% return on investment. Now that could take a decade, or it could happen in a year’s time,” says Erdey. “So there is money to be made, provided you have the risk appetite necessary for that sort of thing.”

2. Protecting The Value Of Your Rand

“If you put R1 000 under your mattress today, it will be worth quite a bit less in five years’ time,” says Erdey. “Thanks to things like inflation and the exchange rate, the value of your money is not constant.”

A good way to guarantee the value of the income you have earned is to put it into something like silver. Precious metals such as silver and gold have a 3 000-year history. Their value might fluctuate, but in the long run, the odds are pretty good that you won’t lose money if it’s invested in a precious metal.

3. Preparing For A Black-Swan Event

Things go wrong. It might seem unlikely that your money might disappear overnight, but it is not completely outside the realm of possibility. Greece offers a great example, where banks closed their doors for over two weeks with many facing tough limits on cash withdraw from ATMs.

“Precious metals offer a tangible form of wealth. A gold or silver bar is something you can physically hold. Because of this, I think it’s a good idea to at least have some money invested in it, just in case there is a catastrophic political or economic event that pulls the rug out from under the traditional banking system,” says Erdey.

silver-return-on-investment

Related: Ashburton Shares How You Can Protect Your Investment Portfolio

How Much Should You Invest?

So what should you invest if you decide that you do indeed want to put some of your money in silver?

“I don’t recommend selling everything you have and investing it all in silver. Silver, as with any other investment, should form part of a diversified portfolio. It all depends on your investment strategy — it could be 10% or 20%. You want to spread your risk. Looking at precious metals specifically, I would recommend putting 30% of your money in gold and 70% in silver. Silver is the one that’s more undervalued at the moment, so it makes sense to buy more of that.”

The Non-Numismatic Approach

There is a lot to consider when buying silver. The first, and most important distinction to make, is between numismatic and non-numismatic coins. Numismatic coins are those commemorative coins that tend to be minted in limited runs. Non-numismatic coins, meanwhile, only offer the inherent value of the precious metal.

“The price of a numismatic coin is usually more than that of the value of the precious metal used. These coins are bought to be sold to collectors, who — you hope — will be willing to pay a premium price for the coin because of its rarity,” says Erdey.

“The value of the coin, in other words, is not just about the precious metal. Non-numismatic coins, on the other hand, are not about the rarity of the coin or its value as a piece of memorabilia — it is just about the value of the metal used.”

What To Buy

If you want to invest in silver, therefore, you want to take a non-numismatic approach. You don’t want to buy a coin because it has a picture of Mandela on it, or because the mintage is limited to low numbers. You just want to go after the silver value.

That doesn’t mean, though, that you should buy any silver you can get your hands on.

“There are different kinds of bullion that you can buy. You can buy silver minted by a government — legal tender, in other words — or you can buy silver minted by a private mint,” says Erdey. “These typically come in bars and coins (referred to as ‘rounds’ when they’re not legal tender). If something has been minted by the US Mint or other internationally recognised mints and refiners, for example, people know that they can
trust it.”

Related: What Are Tax-Free Investments?

Where To Buy

As the old saying goes, if something seems too good to be true, it probably is.

“Anyone can melt down some silverware and sell you a bar that they claim is 99% pure silver. The problem is, even if the silver is pure, the market won’t know or trust the origin. So you need to make sure that you buy silver that has been minted by a trusted source. This means doing your homework and finding a dealer that is supplied by a trusted distributor. As with anything, silver is only worth what someone is willing to pay for it, so you want to buy something that you can ultimately resell. A good dealer should be able to advise you on what to buy, and provide you with bullion that can be trusted,” says Erdey.


Remember This

That old adage of not putting all your eggs in one basket is true. The key to long-term success lies in diversification.

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(Infographic) The 10 Things You Should Cover In Every Investment Pitch

If you want to wow potential investors, you need to cover your bases.

Matthew McCreary

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If you’ve ever watched Entrepreneur’s original series, Elevator Pitch, then you’ve probably seen smart founders make dumb mistakes while pitching their ideas to potential investors. They might flub an answer or get tongue-tied, or they might just be a little boring. Other times, you might notice that something seemed off about a pitch, but you can’t quite put your finger on why.

Investors are gambling every time they put money into a new project or idea. Your job when pitching is to prove to them that you’re worth the risk. That means you’ll need to not only show them the possible upside of what they have to gain, but also be clear about what they could possibly expect to lose and their odds. In other words, you need to give them a holistic view of what you do, not just the one good idea.

You might have pitched an investor yourself and thought you crushed it, only to hear that the investor isn’t interested. If that’s the case, there’s a chance the pitch was missing one of 10 essential elements.

This infographic by Buffalo 7 breaks down 10 slides you should have in your next investment pitch deck. If you’re not presenting formally, though, you can still keep track of these aspects in your head and make sure you cover each one. They include:

  1. The vision, where you concisely explain your idea.
  2. The problem. Why is your vision necessary or helpful?
  3. The opportunity. What is the market size, and how can you position yourself to earn a share of it?

Related: How To Pitch Your Business, Product Or Idea To Industry Experts

This is just the start, though. Check out the infographic below to see the rest of the slides you need when pitching investors.

1541174287_investment-pitch-infographic

This article was originally posted here on Entrepreneur.com.

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‘Shark Tank’ Investors Reveal Top 5 Tips To Make Your Business Famous

Is your business worthy of fame? If so, pay attention to what the Sharks have to say …

Eric 'ERock' Christopher

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Shark Tank enters its tenth season as popular as ever. Over the past decade, millions of people have watched fascinated as entrepreneurs pitched their business ideas and startups in the hopes of winning an investment and support from self-made millionaires and billionaires.

The multi-Emmy® Award-winning reality-based show has had a tremendous impact on the business world and has been a major influence on the increased popularity of becoming an entrepreneur. Over the years, the show has evolved into one of the world’s top platforms to launch a business and recently reached an astonishing $100 million in deals offered in the Tank.

I was recently invited to attend a private event hosted on the set of Shark Tank to celebrate their 10th season and met with all the Sharks and most of the guest Sharks for the current season. This year’s guest list includes luminaries:

  • Charles Barkley, Hall of Fame NBA star and TV analyst
  • Alex Rodriguez, legendary baseball player and businessman
  • Rohan Oza, an iconic brand builder and marketing expert
  • Sara Blakely, founder and owner of SPANX brand
  • Matt Higgins, the co-founder and CEO of RSE Ventures and vice chairman of the Miami Dolphins
  • Bethenny Frankel, TV celebrity, author, and founder of Skinnygirl brand
  • Jamie Siminoff, the CEO of RING, who rejected an investment offer in season 5, but went on to sell his company to Amazon for a whopping $1 billion.

My better half was also invited, and we arrived promptly on time at Studio 24 inside of Sony Pictures Studios in Culver City, CA. We were greeted by the cordial staff who informed us that the Sharks were still filming the last takes of the day. After several minutes, we were invited to chat with the Sharks on the main floor where nervous entrepreneurs excitedly pitch their companies to the investors under the bright lights of the studio set.

I was curious to know what excited the Sharks the most about their tenth season and what they believed to be the best advice for an entrepreneur to help make their business famous.

1. Create an ingenious product

When asked, Lori Greiner said, “It’s a mix, right? Of smart marketing and ingenious product. For example, Scrub Daddy was a technology. So, taking that one sponge, which was revolutionary, changed the whole sponge arena. We now have, to date, 20 different SKUs, and we have 30,000 new retail locations and 170 million in sales. That’s what takes it from one idea to a global brand.”

Of course, skillfully promoting your product on a platform like QVC is another excellent way to make your business famous. The day after the Scrub Daddy episode aired, Greiner helped CEO Aaron Krause sell their entire inventory of 42,000 sponges in less than seven minutes on QVC.

Related: 6 Great Tips For A Successful Shark Tank Pitch

2. Leverage social media marketing

barbara-corcoran

During my chat with Bethenny Frankel, she stressed, “Social networking is so important. Also being a little bit disruptive now … and you have to be creative. You have to be creative. The President was the most disruptive candidate that there’s probably ever been in history. He got people’s attention, and young entrepreneurs need to get people’s attention in some way. So be a little disruptive.”

Matt Higgins responded, “I’d say that you have to understand social and digital marketing. You can’t survive unless you understand Instagram, Snapchat or all the tools out there. You have to be contemporary.”

Barbara Corcoran claimed, “Every one of us successful entrepreneurs, for the last two years, were phenomenal at social media. It’s true. No exceptions.”

No smart entrepreneur will deny the power of social media when it comes to making your company famous. With more than 2 billion people worldwide using some form of social media, any business can put their business in front of a large audience, especially if they can create content that goes viral.

3. Build a community

Daymond John stressed the value of building a community. “You’ve got to build a community,” stated John. “Nobody needs to buy anything new in this world. They only buy it because there’s some form of community and/or need that you are supplying for them.”

John speaks from experience. He built a successful clothing empire by creating a vast community of his own via his clothing brand FUBU. John wisely invested in celebrity endorsements, making him an early pioneer of modern influencer marketing.

If you lack the resources to build your own community from scratch, you can leverage the power of others. Partnering with influencers who have cultivated their own communities allows you to introduce your product or service to larger audiences. In fact, some consider Shark Tank to be the world’s largest business influencer platform.

4. Devise a publicity hook to win earned media coverage

Barbara Corcoran also said, “I’d say you need a publicity hook. Some hook, angle or gimmick that grabs the attention unfairly from your competitors.”

Remember, Shark Tank is a unique combination of reality television, business acumen, and entertainment. Doing something unique, different, or disruptive can get you significant media attention and abundant free publicity… especially if you’re able to leverage that publicity and captivate the show’s producers, who decide your fate as to whether you’ll appear on the show.

Regardless if you want to appear on Shark Tank or not, being featured in the media is a way to differentiate your business from the competition and reach a broader audience. Be creative and willing to take educated risks when it comes to getting noticed by the media. You should always be actively building relationships with media representatives and ask for their insights when formulating your plan.

Related: Shark Tank Funded Start-up Native Decor’s Founder on Investment, Mentorship And Dreaming Big

5. Know your strengths and stay focused

When I asked for billionaire Mark Cuban’s insights, he thoughtfully replied, “Knowing your unique advantages, play to that, and your strengths. And focus. You know, what happens is very often people start with an idea, get a little bit of traction, then it gets hard. And when it gets hard, they start looking for other things to do as opposed to playing to their strengths. Because businesses aren’t supposed to be easy. You know, if they were easy everybody would already be rich, and we’d all be sitting on a beach somewhere. And so, when it gets tough, you gotta dig in and work hard. I’d say the final thing I’d add is that sales cures all. There’s never been a business that succeeded without sales. So, if you focus on selling … if you’re able to sell … and that’s something that is one of your core competencies, then you’ll be okay.”

These are wise words from one of the world’s few billionaires.

This article was originally posted here on Entrepreneur.com.

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The Best Way To Get Your Teenager To Start Investing Right Now

Jeff Rose advises a young fan on where to start his investment journey.

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In this video, Entrepreneur Network partner Jeff Rose talks about receiving a letter from a young investor, who is looking for advice on how to begin investing.

Rose talks about the act of actually doing the investing versus worrying about reading books or asking others about the process. Taking action gets the most results, since you are able to make mistakes and start the learning process. Taking action also leads to more experience, which is to say if you begin investing as a teen, you will be much more savvy about investing as a twenty-something.

In answering this young investor’s concern about investment direction – the fan hopes to balance short-term gain and long-term gain, as well as to establish some padding for a future business – Rose turns him in one specific direction: A Roth IRA. When he was younger, Rose didn’t even know what a stock was until far into his college years; during this time, he discovered the Roth IRA and learned of its compounding power, as well as the accessibility of an initial investment.

As another route, Rose also mentions starting a business. This path, Rose explains, will help you achieve the most return on investment.

Related: Making International Investing Simple And Transparent – CybiWealth Digital Platform

Click on the video to hear more tips for a younger investor.

This article was originally posted here on Entrepreneur.com.

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