Connect with us

Presenting

Nail Your Presentation

Turn prospects into eager clients with a well-organised presentation.

Published

on

NailYourPresentation

Doing a presentation on your own works in your favour. You’ll have total control of what is said and, hence, the outcome of your presentation. Here’s a helpful checklist to make sure everything happens on schedule:

Room Setup?

The look and feel of a room has an extraordinary effect on human behaviour and attitudes. That means it has an extraordinary effect on the way your prospect will perceive your presentation. Before you even begin to think about where to put the table and chairs, you should work your way through the following meeting preparation checklist:

1. Make sure the room you’ll be using is well-lit. A poorly lit room will affect the internal clock of your prospect and perhaps even cause him or her to tune out you and your message. Do not use an overhead projector or any other presentation tool that requires dimming the lights. If the room has windows, tilt the blinds to obstruct the view. You don’t want anyone day dreaming during your presentation.

2. Keep all noise during your presentation to an absolute minimum. Unplug all phones in the room and turn off any overhead speakers, cellphones and pagers. If the room you’ll be using has adjacent neighbours, make sure a sales rally won’t be taking place during your presentation.

3. Remove all clutter. Get rid of boxes, piles of papers and anything else that’s not directly related to your presentation.

4. Arrange for refreshments. No need to go overboard here, but make sure you have an assortment of beverages to choose from. If possible, give a coffee mug (featuring your company logo) to each attendee, as well as a pen or pencil for note-taking.

The Presentation ?

Once you’re rolling, bear these important guidelines in mind.

Do:

  • Set clear starting and ending times.
  • Use topic index cards or some other written cue cards summarising your key points to keep you on track and ensure that you don’t miss anything.
  • Consider using more than one presentation tool, such as flip charts and an overhead projector. It’s more interesting and engages the audience.
  • Gain and maintain visual contact with every single member of your audience. Learn to scan the room with a sequence so you don’t miss anyone.
  • Keep a pitcher of water handy
  • Try this: “What questions do you have?” instead of “Are there any questions?”

Don’t:

  • Read statements from your notes verbatim.
  • Talk while you are facing away from your audience.
  • Interrupt people when they are talking.
  • Continue to hold a pointer or marker after you’ve used it. The risk that you’ll engage in a distracting nervous tic is just too high!
  • Carry change in your pockets.
  • Exceed 60 minutes without a break.

Wrap It Up

When you have finished your presentation,you have two choices of how to wrap it up:

  • By saying: “So, ladies and gentlemen, you’ve seen what I have to offer. What do you think? Shall we get your service started on the 29th of this month?”
  • By saying: “So, ladies and gentlemen, you’ve seen what I have to offer. You’ve been very generous with your time and attention, and I appreciate that. You’ll need some time to think over everything you’ve seen and learned today. Shall we set a time next Thursday to discuss what you want to do next?”

The second approach is preferable as it has a better chance of getting a more direct response from your prospect.

Tony Parinello is an expert on executive-level selling as well as an author.

Presenting

(Video) Get More Attention For your Business

Lindsay Broder, The Occupreneur Coach, explains the importance of communicating your unique skills and the value you can offer clients in this short video.

Entrepreneur

Published

on

Get-More-Attention-For-your-Business_Video_Presenting

Demonstrating what you bring to the table isn’t always easy.

Lindsay Broder, The Occupreneur Coach, explains the importance of communicating your unique skills and the value you can offer clients in this short video.

Related:

 

Continue Reading

Presenting

(Video) How You Can Make Your Next Presentation Memorable

How to make your pitch memorable.

Entrepreneur

Published

on

Carmine-Gallo

From delivering board room presentations to speaking before a live audience, speaking publicly is something most of us will have to do at some point. But if we’re going to take the time to develop and practice delivering a presentation, we want to make sure the content and the “performance” are memorable, right?

In this video, keynote speaker and communication coach Carmine Gallo offers his top tips for how you can make your next business presentation one your audience won’t soon forget. Gallo is author of TALK LIKE TED: The 9 Public Speaking Secrets of The World’s Top Minds.

Gallo recommends following the “rule of three.” Instead of presenting 15 or 20 points, stick with three or four features or pieces of advice. Why? It’s easier for people to remember and stay engaged with what you’re saying.

“It’s almost impossible for the human brain to ignore that group of three,” Gallo says. “We have to know what those three are.”

Continue Reading

Presenting

(Video) How to Hit the Presentation Content Nail on the Head

Building better business presentations.

Entrepreneur

Published

on

How-to-hit-the-content-nail-on-the-head-for-presentations_Video_presenting_sales

Avoid the glassy-eyed look from your audience by creating a strong presentation that delivers an exciting experience. Pam Slim delves into her process and techniques for choosing content to fill her presentation slides.

“Ask yourself: What do you want people to walk away with?”

Related:

Continue Reading
Advertisement

SPOTLIGHT

Advertisement

Recent Posts

Follow Us

Entrepreneur-Newsletters
*
We respect your privacy. 
* indicates required.
Advertisement

Trending