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Jason Xenopoulos

Jason Xenopoulos

Jason Xenopoulos is one of the pioneers of digital in South Africa, having founded VWV Interactive in 1995 and going on to become CEO of Primedia Entertainment as well as Metropolis Transactive, the listed entity that held iafrica.com in the late 90's. Jason is an acclaimed film and commercials director as well as the ex-Creative Director of Y&R, helping to land the MTN account and driving the rebranding of Pick n Pay. NATIVE was Jason's initiative and he is now CEO of the merged entity.