Marketing tips from Tag8 that will help you improve your game for 2015.
Khethi Ngwenya, owner and Managing Director of SchoolMedia, gives his top five tips that media buyers should be aware of when looking at the youth market.
Here are some of the things you need to find out before developing a campaign or even a marketing strategy:
Tips on how to create excitement and buzz around your new product.
Building a retail brand that promotes a true sense of community requires an investment in the customer experience beyond optimising a handful of social media accounts.
eQ are standing out from the marketing industry by incorporating neuromarketing into their strategy.
The following are a few ideas to help you break through your burnout.
Look at these questions first before you look at your marketing budget!
Here are some of the mistakes I made this year that I’m going to do my best to not repeat.
How having confidence in your business will stop you resorting to sleazy tactics.
A direct-mail campaign has a lot of moving pieces. This, naturally, means a lot can go wrong.
Entrepreneurs need to strike a balance between perfecting the image and impression of a company and developing its infrastructure and product.
It has been argued that any strategist who infuses both brain reasoning in strategy is quite close to insane
Your business doesn’t have to be perfect - just real.
Local quantity surveyor company, Mandla Mlangeni Quantity Surveyors, learnt a hard lesson on the importance of building a diverse client base and planning for tough times,...
Attract the right customers by advancing your business with promotions.
Getting screwed in business happens. It’s part of the game.
You've come up with a great idea for a business but you're not ready to roll yet. Before you go any further, the next step is...
Use marketing automation to target and influence your customers. Here’s the know-how on marketing automation.
Marketing interventions might just be a costly exercise if you haven’t considered certain key business aspects. Rather spend your time and money in these areas to...