Building a website on your own can be daunting, but it doesn’t have to be. With CMS platforms like WordPress...
Here are 8 tips from the proverbial digital playbook.
Six-second video has been all the buzz since Google showcased the best of its six-second hackathon at Sundance in January 2017.
Not telling your brand story, posting inconsistently and missing out on paid advertising opportunities could sink your brand.
If you’re going the automated marketing route, whether through email or SMS, here are seven key fundamentals to implement before the big day.
For more insight into the fascinating digital marketing landscape of the 21st century, join the Wits Plus Digital Marketing short course and learn how to select...
The app is giving influencers and brands new channels on which consumers can discover them.
There are plenty of ways to get the leads your start-up needs, but only a few tactics you’ll need in your arsenal to get the job...
Check the steps below and get ready to create a successful small business website.
The need for specialised digital marketing has inspired an increase in digital agencies and the hunt for the right digital agency is on.
Here are some general guidelines on how to create a digital marketing campaign that has a real impact on your bottom line.
Social media can revolutionise your brand presence, or do more harm than good, depending on your strategy and execution.
You've has been using Search Engine Optimisation for a while now. But what about Local SEO? Make sure you go above and beyond when listing your...
A huge following means nothing where there is no trust.
The secret to a successful reputational risk management programme depends on leaders’ ability to move with agility as they respond to the immediacy and uncertainty of...
Strong social media policies are needed to prevent such behaviours and should always be considered when setting up and expanding your business.
Take a breather for a while and read our ‘gold-to’ guide for best digital practice in business.
Amazon may outrank your small-business website, but it can't connect with your customers like you can.