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Seminar Promoter

Make sure seminars get the attendance they deserve by promoting them.

Entrepreneur

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Business At A Glance

  • Startup Costs: $2,000 – $10,000
  • Home Based: Can be operated from home.
  • Part Time: Can be operated part-time.
  • Online Operation? Yes

Business Overview

If you delight in the showmanship of arranging events and you like theenergy and inspiration of a fine seminar, then this is the business foryou. As a seminar promoter, you’ll locate talent–speakers withsomething interesting and exciting to impart–then line up attendeesand make all the arrangements to provide your guests with a memorableexperience.

People who enjoy your first seminar will come back formore. In addition to the fees you earn from the seminar itself, you canmake additional tidy sums by selling audiotapes or videotapes of eachprogram. You’ll need the nose to sniff out terrific speakers, peoplewho can amuse, inspire and teach others and infuse the program with ahealthy positive energy. You’ll also need sales and marketing skillsand the ability to plan and organize events.

Previous experience inevent-planning jobs is a big help but not an absolute necessity. Ifyou’ve produced community theater shows or charity fund-raisers, you’vegot what it takes. You’ll also need good writing skills to deviseintriguing brochures and sales materials.

The Market

Your customers will be the people who attend your seminars.

The bestway to attract them is to come up with a niche, a range of topics bothunique and trendy in your area, and fill it. Another good way to startis by hosting seminars in a field or hobby you already know; you’llknow just what others in your interest group will want to learn. Starta direct-mail campaign. Send brochures describing your seminars tolists of prospects. You can purchase these from a list broker, or youmay already have access to mailing lists of people in interestedorganizations or associations.

Place ads in local publications.

Needed Equipment

You’ll need a computer with a laser printer, a color printer, ascanner, the usual office software, database software to maintainmailing lists of attendees, and a desktop publishing program fordesigning brochures and fliers.

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Online Advertising Agency

Create a website that helps visitors determine the right type of advertising for them.

Entrepreneur

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Business At A Glance

  • Startup Costs: Under $2,000
  • Home Based: Can be operated from home.
  • Part Time: Can be operated part-time.
  • Franchises Available? No
  • Online Operation? Yes

Business Overview

Not only will you be providing a valuableservice for site visitors, but you will also be establishing your ownpotentially successful business.

The business concept is verystraightforward. Start by designing a website that features informationabout various advertising mediums including rates, contact informationand any special promotions or discounts in terms of advertising rates.

Business owners who visit the site simply locate the type ofadvertising that suits their marketing program and budgets. Income isearned by charging the advertising companies a fee to be listed on thesite, as well as by selling advertising space featured on the site.

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Advertising

Hoarding Advertising Service

Sell advertising along the fencing that protects construction sites.

Entrepreneur

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Business Overview

For anyone who is not familiar with the termhoarding, it is the temporary plywood fencing that is erected aroundthe perimeter of a construction site.

Typically, hoarding is used forconstruction sites in densely populated urban areas to prevent foottraffic from being potentially injured as a result of coming intocontact with falling debris or construction equipment. While manypeople illegally post advertising posters and notices on hoardingfences, a very successful advertising business can be built by legallyacquiring permission to post advertising on the fencing.

Marketing thistype of advertising is very easy as most hoarding is erected in highlyvisible areas and that is exactly the kind of exposure advertisers areseeking.

Additionally, be sure to negotiate a revenue split arrangementwith the contractors or property developers of the site, as this willdefinitely remove any potential objections.

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Online Advertising Consultant

Help businesses advertise their websites on and offline.

Entrepreneur

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Business At A Glance

  • Startup Costs: $2,000 – $10,000
  • Home Based: Can be operated from home.
  • Part Time: Can be operated part-time.
  • Franchises Available? No
  • Online Operation? Yes

Business Overview

In the rush to set up a website, manybusiness owners fail to consider how they will advertise their siteonce online. In a nutshell, the role of an internet advertisingconsultant is to develop an advertising program specifically created tomeet a client’s particular needs. How do you optimize a website forsearch engines?

What’s the best way to advertise a website on andoffline? These are questions many entrepreneurs are willing to pay topdollar for the answers to.

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