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Copywriter

Have a way with words? Start a copywriting business.

Entrepreneur

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Business At A Glance

Copywriter

Startup Costs: $2,000 – $10,000
Home Based: Can be operated from home.
Part Time: Can be operated part-time.
Online Operation? No

Business Overview

Copywriters prepare copy or text foradvertisements, marketing brochures, press releases, TV and radiocommercials, catalogs and packaging labels, just to mention a few. Thisbusiness depends on you having a talent for writing in a clear andconcise manner that can get the message across, building excitement andinterest, and motivating people to take action.

The demand forcopywriter services is excellent, as most business owners do notpossess the skills, time or inclinations to prepare highly effectivecopy. Establishing alliances with advertising agencies, graphic artistsand public relations firms is an outstanding method to market acopywriting service, as these types of companies can refer your serviceto their clients, or utilize the service themselves. Copywriting feesgreatly vary depending on the type and size of the copy being created.However, achieving average earnings of $50 per hour should not provedifficult.

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Media & Publishing

Press Release Service

With up to 700,000 businesses being started each year, a press release service is in high demand.

Entrepreneur

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Business At A Glance

Press Release Service

Startup Costs: $2,000 – $10,000
Home Based: Can be operated from home.
Part Time: Can be operated part-time.
Online Operation? No

Business Overview

More than 700,000 new businesses are startedeach year in the United States. This fact creates and incredibleopportunity for the innovative entrepreneur to capitalize by starting apress release service. A press release is simply a document thatincludes information about a new business enterprise or newsworthyinformation about an existing business, including expansion plans, newsales contracts, etc.

A press release basically serves two purposes.The first is to inform the general public is new or established. Thesecond purpose of a press key to success in this type of writingservice is to establish and maintain an excellent contact base withinthe media. Beyond your press writing abilities, business owners willpay top dollar to get their business information into the hands of aservice that can get a press release printed, seen, talked about, andheard.

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Media & Publishing

Restaurant Placemats

Put designing capabilities to use on restaurant placemats.

Entrepreneur

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Business At A Glance

Restaurant Placemats

Startup Costs: $2,000 – $10,000
Home Based: Can be operated from home.
Part Time: Can be operated part-time.
Online Operation? No

Business Overview

Like restaurant menus, many restaurantowners are more than happy to have community businesses featured ontheir table placemats in exchange for receiving the placemats for free.Here is how the business works.

Assume that a busy 50-seat restaurantwould use 200 paper placemats each day or approximately 6,000 permonth, and the cost to print 6,000 black and white placemats on colorpaper would be around 10 cents each, or a total of $600.

Furthermore,the placemats would feature 16 business card-sized displayadvertisements around the outside of the placemat, while the inside ofthe placemat would feature trivia questions. Charging local merchants amere 1.5 cents per advertisement, per placemat would generate totalsales of $1,440 per restaurant each month, or a gross profit of $840.Now times that by ten restaurants, and you would have a great littleadvertising business generating sales in excess of $100,000 per year.

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Media & Publishing

Proofreader

Take your crusade against bad grammar and spelling to a career as a proofreader.

Entrepreneur

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Business At A Glance

Proofreader

Startup Costs: $2,000 – $10,000
Home Based: Can be operated from home.
Part Time: Can be operated part-time.
Online Operation? No

Business Overview

The written word makes the world go round. It’s what businesses,associations and organizations of every description use to educatetheir target audiences, potential clients and existing customers.

Theproblem is that most people view any sort of writing assignment withthe sort of dread reserved for high school civics term papers, and ifthey do manage to crank out written material, their grammar andspelling may be less than perfect. We’ve all been to restaurants wherethere are glaring typos in the menus, or received brochures with myriadspelling mistakes. That’s where you come in. If you’re an all-star atspelling, punctuation and grammar, starting a business as a proofreadercould be the business for you.

You can proof direct-mail pieces, annualreports, product information pamphlets, press released, grantproposals, mail order catalogs, marketing materials, menus and more.The advantages to this business are that you’re always working onsomething different, each project gets wrapped up fairly quickly andthere’s no time for tedium.

The Market

Your clients can come from all walks of life, including businesses andnonprofit organizations.

Solicit projects by networking in professionaland trade organizations’especially in fields where you already haveexperience’and by asking for work and/or references from present orformer colleagues and employers. Establish relationships with graphicdesigners, public relations agencies, and printers who can refer theirclients to you.

Needed Equipment

All that’s really necessary is a computer, a laser printer and a faxmachine. You should also have a good word-processing software, and areference library including a heavy-duty dictionary, thesaurus,encyclopedia and style guides.

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